About The Clover Report

Welcome to the Clover Report. We are primarily concerned with understanding the human experience – and we attempt to gather insights into that condition via ongoing studies, focus groups, interviews and surveys about…well, just about every topic you can think of. We are trying to better understand ourselves and the world we live in by constantly asking questions and keeping our finger on the pulse of what we, collectively, are thinking, doing, buying and believing.

The Clover Report provides free consumer and market research to everyone who visits this site – we freely share all of our study results for readers to enjoy, ponder, discuss or use as they see fit. We conduct a lot of studies regarding what people are buying, or how much money they are spending, or what movies they are watching, or what brands they like or dislike, or where they go on vacation, or who their favorite actors are – there’s a lot of consumer-type research here.

However, that’s not our only focus. We are also a social polling organization, probing the depths of our collective mind, looking for insights on how we (the public at large) feels about non-commercial topics, what people believe to be true or untrue, who they might vote for, who they would rather have lunch with, how they see themselves or who they most fantasize about.

We also take deep dives into off-topic stuff, some esoteric, some whimsical but always interesting, and you’ll see the results of such studies posted throughout this site (e.g., how many people believe in unicorns may not be a commercial or social topic of great importance – but you can find that information here, and we hope, some insight into the power and need for things like unicorns)

Common Questions:

Can I Use Your Data for School or Work?

There’s no restriction on how you can use the information on Clover Reports. You are free to use it for school or work projects if you’d like – but please keep in mind any consequences of doing so – good or bad – are on you. That doesn’t mean we don’t believe in our studies. In fact, we do and all we ask for (if you use our information) is proper attribution (a link back to Clover Reports will do). That being said, we have no idea if our information is suitable for your project, so how you use the information here is entirely up to you and done so at your own risk.

I Really Want to Use Your Data – Can You Guarantee It?

We make no guarantees about any of the information you find on this site. We offer it as is. That means it may nor may not be suitable for your school or work purposes. We can’t make that determination – only you can. What we can do is provide information on the study population with each article enabling you to make a determination of suitability. Going beyond that, please contact us and if you’d like to hire us to conduct a study for you, then we’ll be in a better position to assess data suitability for your project.